An arm specialized in redeveloping existing residential neighborhoods in Riyadh with a contemporary urban vision.
The company aims to redevelop an existing Riyadh neighborhood by modernizing infrastructure, adding new public spaces, and developing older buildings to improve quality of life for current residents, without needing to fully remove the neighborhood or displace residents from their original areas.
The company relies on a gradual-renewal model preserving the neighborhood's social fabric while improving services and facilities, representing a model that could be replicated in other capital neighborhoods, with specialized supply opportunities in restoration and participatory urban development.
An orderly process — each step builds on the last and unlocks the next.
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