The official entity responsible for developing and marketing the tourism sector in the Kingdom internationally.
The Authority leads the tourism-sector development strategy and markets the Kingdom as a global destination, through international marketing campaigns, easing tourist-visa issuance, and supporting development of diverse tourism products across all Kingdom regions to diversify national economic sources.
The Authority issues tenders for global marketing campaigns and diverse tourism-development projects, targeting vendors specialized in digital marketing services, tourism content development, and digital visa solutions, with recurring supply opportunities supporting the national tourism strategy.
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