A new global golf tour backed by Saudi investment, which brought a major transformation to global golf.
This investment backs a new global golf tour with a competitive model different from traditional tours, attracting top global golf stars with massive contracts, and has brought a major shift to the global golf scene sparking broad debate in the professional sports industry worldwide.
This investment targets vendors specialized in developing world-standard golf courses, major tournament management and organization services, and international sports broadcasting and marketing solutions, with recurring supply opportunities given the continued expansion in the number of events and courses linked to this new tour.
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